John R. Kowalski Integrative Marketing Fusion

Smokin’ Pork for the LOVFD

This past Friday afternoon till about Saturday noon I led our BBQ team to smoke 100 5-6 pound pork butts for a fire department fundraiser. Earlier this week I made up pints of both my regular and spicy BBQ sauce as well as some pickled jalapeños. All to help raise funds for my fire department and to spread community cheer!

Smoke on the Mountain

This past October The Lone Oak Volunteer Fire Department (my department) was invited to participate in Smoke on the Mountain, a fundraising event that included a BBQ competition, music, beverages, food, and more to benefit a neighboring civic league and our fire department.

Moving Fire Departments Forward

A while ago the National Volunteer Fire Council (NVFC) reached out to me to write an article for them on applying marketing methodologies to help fire departments.

Here’s a summary:

Marketing is an overarching umbrella that encompasses many things that are critical to a fire department from a communications standpoint. This article by John Kowalksi explains how marketing can help address and mitigate a department’s challenges. You have a story to tell, and in telling it correctly, your department can and will move forward.

To see the article, click here.

Enjoy and be safe!