John R. Kowalski Integrative Marketing Fusion

Reflect on 2019, Adjust for 2020

Reflect on 2019, Adjust for 2020

John R Kowalski's firefighter helmet reads, "Firefighter 811, Lone Oak."

As fire and emergency service organizations get through the holiday season and maybe breathe a sigh of relief, it’s a time to reflect on all the past year accomplishments. Call volumes, public education programs, fundraising and recruitment. It’s also a time to review what worked and what could use some adjustments in terms of training, on-scene operations, etc.

Use that information as you plan and move into 2020 and think about your top three goals for the year. Look at where you are as a department, where you want to go and then map out a plan to get there.

For my own department it’s to improve upon the two topics that haunt us all – recruitment and fund raising. But to also improve on our weekly training exercises and to be more in-line with NFPA standards. It’s also to increase our medical trainings as that is over 80% of our call volume. This is all to improve the invaluable services we bring to our communities.

Happy New Year and be safe!

Like what you just read? Pass it on!

Leave a Reply

Your email address will not be published. Required fields are marked *

A gear depicting the concept of working


Find all my tips and knowledge about marketing, branding, and strategy here.

A guitar


It’s all about balance. Sometimes, you need to relearn how to play.

A firefighter


It’s not all work and play. Giving back to the community is paramount.

Get in Touch

Get in Touch